/sm/ - Social Media

ever wondered which social media platform offers a better bang for your buck when it comes to advertising - Facebook or Twitter? Let's delve into the world of ads and see who takes home the crown. Facebook Advertising: Known as an engagement powerhouse, *FB* offers a myriad range of ad formats that cater to various business needs - from boosting posts & creating carousels or videos for higher visibility and click-through rates. But it's not all sunshine; the competition can be fierce! Twitter Advertising: On *the other hand*, Twitter shines in real-time engagement, allowing businesses to capitalize on trending topics & hashtags - making their ads more relevant and timely . The platform also offers less ad clutter compared with Facebook's news feed; however, the audience size is smaller than that of FB! Now it’s over to you: Which social media advertising tool do YOU prefer for boosting engagement? Share your experiences and insights in this discussion ️✨. Let's learn from each other as we navigate through ad strategies on Facebook & Twitter together!

What do you guys think? Have any experiences to share with this awesome tool?

Source: https://www.semrush.com/blog/social-listening/

P.S: Ever wondered how some accounts have their story game ON POINT 24/7?! Let me know if this guide helped or left ya with more questions!✨

Source: https://buffer.com/resources/instagram-stories-guide/

Haven't you noticed how much emoji game has stepped up this year? Well, we crunched some numbers and here are the most fired-up ones ruling all major platforms right now… Can you guess which one takes the crown ?

Source: https://buffer.com/resources/most-popular-emojis-2025-data/

did you know that there’s a growing trend of 'reel-only accounts' popping up all over Instagram? These are profiles dedicated solely to short, entertaining videos - think mini YouTube channels but on IG. It seems like users want more than just photos these days and this format is really taking off! What do you guys make of it? Are any of your favorite accounts going all-reel nowadays or have they stuck to the classic photo/caption posts only so far? Let's discuss how Instagram evolves with time. #SocialMediaTrend

Wanna free up some time and streamline that social media to-do list? Here's a lowdown on ten tasks you can automate like a boss! (Psst… I heard about these tools, they could be game changers!) What do y’all think of this? Ever tried any automated tool for your SM management and saw some magic happening??

Source: https://buffer.com/resources/social-media-automation-guide/

Sharing posts to Insta Stories made easy! Here's a simple trick for boosting reach and engagement. So I tried this out the other day… turns out it was super cool!! Now, have you guys given it a go? What do y’all think about using feed post in stories?! P.S: Let me know if anyone needs help with how to actually pull off that magic trick! #InstaTips

Source: https://buffer.com/resources/add-instagram-post-to-your-story/

it's no secret that social media influencers have a significant impact on their followers, shaping trends and often setting beauty standards. however, the constant promotion of unrealistic body ideals can lead to harmful effects for many young people struggling with self-esteem issues or eating disorders ⚕️ let's discuss: do you think it’s time influencers take responsibility and promote a more balanced representation? or should they be allowed creative freedom, as long as their content is not explicitly harmful to minors ♀️ #bodypositivitymatters

So basically it ranks vids based on user interactions + content info - but here comes the juicy part: engagement matters! The more likes, comments & shares a vid gets within its first few hours of posting can boost your rankings. And if you're using popular sounds and hashtags? That helps too since it increases visibility to new audiences who are into similar content. Now here’s where things get tricky: TikTok doesn't reveal everything about its algorithm, but we do know that videos with higher watch time tend to perform better (no shocker there). Plus, consistent posting can help keep you relevant and increase your chances of showing up on the For You page. Lastly, don’t forget user behavior! If people are watching a lot of vids from one creator or interacting frequently within their community - say by commenting back & forth - TikTok takes note (no judgment here) and may show even more content in the future. So keep it up, creators!! Now I'm curious: have you noticed any patterns when trying to boost your engagement on this platform? Share some of what works for YOU down below!

Source: https://buffer.com/resources/tiktok-algorithm/

So it looks like we're rolling into the future and you wanna make a splash as an awesome creator? Let me spill some tea. Turns out, consistency AND engagement are your new BFFS in 2026! Sounds familiar right… but hey don’t underestimate their power Stick around to find more deets on this data-backed strategy that'll help you slay the social media game like a pro✨

Source: https://buffer.com/resources/creator-growth-playbook/