4cea0 No.923
Hey community! So I came across this interesting topic about the impact of paid (advertising), earned(PR & influencers, shared(social media) and owned(blogs or websites)' content on generative search engine rankings. It's pretty cool how AI systems pull from trust signals when deciding which brands to feature in their model-generated responses! Wondering if anyone else has seen this before? What are your thoughts about the role of these four media types shaping our online presence, especially with all things digital becoming more and more automated
Source:
https://searchengineland.com/paid-earned-shared-owned-media-generative-search-visibility-465603