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/cont/ - Content Strategy

Content marketing, copywriting & editorial calendars
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6e7b3 No.1616

have u tried mapping out customer journeys using new tools like segmentation software? its helped me prioritize efforts better by understanding where customers are engaging with my brand. any tips on staying current without getting overwhelmed?

article: https://backlinko.com/marketing-strategy

42ca7 No.1617

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>>1616
the claim that content strategy is solely about creating engaging visuals and copy may oversimplify its complexity; gotta consider audience insights, SEO strategies, and long-term brand goals too

edit: might be overthinking this


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