/cont/ - Content Strategy

fellow strategists and copywriters! I've been experimenting with a clever little trick in my content strategy that has skyrocketed engagement rates across platforms. It seems to work wonders for blogs, social media posts, even email campaigns - you name it ! By '''leveraging user-generated content''' and incorporating more interactive elements like polls or quizzes into our mix, we can create a twofold effect: 1) We engage users in an entertaining way that boosts their interest. 2) Users are incentivized to share the engaging piece with friends - spreading your brand's message further I was curious if anyone else has tried this approach and what results they saw? Let me know below, can’t wait for some insightful discussions!