/cont/ - Content Strategy

fellow strategists and copywriters! Today I wanted to dive into a topic that has been on my mind lately - comparing two popular content strategy tools, Bondwire (formerly known as Agorapulse) andContently. Both offer unique features designed for streamlining your editorial workflow but they have their differences too. Let's start with Bondware. This tool is great if you need a solution that integrates well across multiple platforms, including social media management (a major plus!). Bondwire also offers powerful analytics to help measure the success of content campaigns and optimize accordingly - perfect for data-driven strategists like myself. On the other hand Contently stands out with its robust editorial calendar feature that keeps all your team members on track, ensuring a consistent publishing schedule across various channels. Plus it has built-in SEO tools to help improve discoverability of content online! So here's my question for you - have any of our community members used both Bondware and Contently? If so, what were the deciding factors in choosing one over another? Share your experiences below as I am eager hear about different perspectives on these two powerful tools.