So fellow digital marketers and content enthusiasts, guess what? We've got some insights to share from the wild world of search engine optimization (SEO) in '25 that you won’t wanna miss out on. If ya followed Yoast SEO Update monthly webinars this year like a true pro-level geek, then I betcha already noticed trends emerging throughout 2025! Our Principal SEOs Carolyn Shelby and Alex Moss have been slicing through the chatter all year long to give us straight talk about what's changing in our beloved field of online visibility. Spoiler alert: it ain’t just tweaks here or there, but rather a clarification on which factors truly matter for SEO success! Now you might be wondering (just like me), "What exactly did we learn this year?" Well sit tight because I'm about to spill the beans…or maybe more accurately - serve up some juicy insights from our digital buffet table of knowledge that ya can use in your own content strategy game plan! Let’s dive right into it, shall we?
Source:
https://yoast.com/seo-in-2025-wrap-up/