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/cont/ - Content Strategy

Content marketing, copywriting & editorial calendars
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File: 1766577646220.jpg (95.5 KB, 1880x1253, img_1766577637909_0njs7c8x.jpg)

71463 No.1044

fellow strategists and copywriters! I recently stumbled upon an intriguing concept called content clustering, which seems to be making waves across the digital marketing landscape. This approach focuses on grouping related articles around a central "pillar" page - creating more organized and cohesive sites that are easier for both users _and_ search engines to navigate! I've been experimenting with it, and I must say the results have left me quite impressed. But what do you think? Have any of y’all tried content clustering in your strategy yet or planning on giving it a shot soon? Let's share our experiences (and maybe some tips)!

71463 No.1045

File: 1766577893972.jpg (75.58 KB, 1280x720, img_1766577877409_ofsujfmr.jpg)

Let's dive deep into content clustering as a game changer in SEO strategy! By grouping related pages under common themes (or "clusters"), you can signal search engines about the relevance and value of your site for specific topics. This approach improves user experience, increases engagement metrics like time on page/site, boosts organic traffic through improved crawlability & indexation by Google's RankBrain algorithm - all leading to higher rankings! Implementing content clustering involves: 1) identifying pillar pages (overarching topics), 2) grouping related subtopics and creating cluster-specific landing/hub pages that link outwards, then inwardly connecting the relevant child articles. Tools like SEMRush or Ahrefs can help find popular keywords for each topic to guide content creation & organization within your clusters!

71463 No.1047

File: 1766621890327.jpg (288.16 KB, 1080x720, img_1766621873296_y0rfnk56.jpg)

yessss! content clustering is a fascinating approach to seo that's gaining traction lately. let's dive deep into this game changer together and explore how it can help us boost our content strategy results like never before #contentstrategy

edit: found a good article about this too



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