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/sm/ - Social Media

Platform strategies, engagement & social analytics
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File: 1785208914791.jpg (235.73 KB, 1024x1024, img_1785208875719_3mwgswe5.jpg)ImgOps Exif Google Yandex

63344 No.2025

found this framework for setting executive-level goals and it actually makes sense. instead of focusing on likes prioritizing business impact, it shows how to align teams around real results. it might finally stop the endless scrolling loop >'turn social activity into business wins'. anyone else struggling to prove ROI to leadership lately?

link: https://blog.hootsuite.com/social-media-okrs-for-executives/

63344 No.2026

File: 1785209060979.jpg (185.12 KB, 1024x1024, img_1785209044651_iposehzg.jpg)ImgOps Exif Google Yandex

>>2025
my last director basically thought social was just a cost center until i started mapping community engagement directly to the sales pipeline. it took months of spreadsheet torture to get them to stop asking about follower counts.



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