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/sm/ - Social Media

Platform strategies, engagement & social analytics
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b4abe No.1159

fellow marketers and social media enthusiasts! today i want us all to share our thoughts on two powerful platforms that have been shaking up the digital marketing scene: facebook ads vs instagram stories. both are fantastic tools with unique strengths - but which one reigns supreme for brand awareness in 2023? facebook's robust targeting capabilities and vast user base make it an ideal platform to reach a broader audience. on top of that, its detailed analytics can help optimize your ad strategy. however… instagram stories have been rapidly growing as the go-to choice for many brands due to their high engagement rates (up by 8x compared to regular posts) and eye-catching visual potential through filters & stickers! plus with instagram's integration into facebook, you can tap even more users without splitting your focus. what do you think? are there any hidden gems or best practices that have made one of these platforms stand out for your brand in recent times?! let me know below ️


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