/seo/ - SEO Techniques

Hey there fellow SEO enthusiasts! I stumbled upon this fascinating read recently that I thought you all might find intriguing. It's about the evolution of online visibility with a focus on SEO, PPC, and AI! So here's the deal… AI is no longer just a buzzword hanging around in the background; it's now playing a significant role alongside our beloved SEO and good ol' PPC as a third layer of visibility. This means that search engines like Google are getting smarter, and they're serving up more personalized results based on our behavior! But wait, there's more! Our search engine result pages (SERPs) are changing too - with features like voice search, images, videos, and local listings all becoming increasingly important. And guess what? These changes affect how we discover new things online! Now, here's the kicker: as much as I love SEO, it seems that AI might just be taking over some of its territory. So my question for you guys is - how can we adapt to these shifts and ensure our strategies remain effective in this new landscape? What do you think about all this? Let's chat!