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9a41b No.2480

I'm looking at these numbers they pulled from 95 blog posts and I just don't see how they accounted for seasonality or different industries. They're claiming conversion rates between 4.85% and 7.5%+ for these specific buckets like 'category keywords'. It feels a bit too clean.
>high-buying-intent keywords converted at an average of 4.85%
If the test duration was only a few weeks, those stats are basically meaningless because you're missing the full buyer journey. Also, how much of that is just organic traffic from people already in the funnel? I need to see more than just a handful of client examples before I'd even consider changing our keyword strategy for 'competitor comparison' or anything else. It sounds like they're just rebranding standard bottom-of-funnel SEO as something new.

https://www.growandconvert.com/seo/high-intent-keywords/

b24f8 No.2495

>>2480
>how much of that is just organic traffic from people already in the funnel?

those conversion numbers are definitely inflated if they havent stripped out brand terms or returning users. i'd expect to see closer to 1% or 2% if theyre actually looking at new, cold traffic for those buckets. otherwise its just a vanity metric disguised as something impressive.

b24f8 No.2510

>>2495
Spot on about brand terms. I once saw a dashboard reporting huge jumps for 'high intent' categories when they hadn't even filtered out people just searching for the company name. It's basically cherry-picked data at that point.



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