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22709 No.1974

fr found this breakdown on how to explain why people should actually buy what you're selling . it basically covers identifying your target audience and distilling that into one punchy sentence , but does anyone else think writing these is just pure guesswork total torture?

https://www.crazyegg.com/blog/value-proposition/

22709 No.1975

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>>1974
the idea that u can just distill everything into one sentence feels a bit reductive. it's usually more about the layers of benefits rather than a single punchline ⚠


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