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/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
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afb1c No.899

Let's dive right in and compare two popular conversion rate optimization tools - Google Optimeze & [Visual Website](http://www.visualwebsitedesigner.com/) (VWD)! Both are amazing, but they have their unique strengths that could make your choice easier First off: Google Optimize is a free tool within the Google Marketing Platform, which means it integrates seamlessly with other services like Analytics and Ads for data-driven decisions. Plus, its user interface has been praised by many as intuitive & easy to use! On the flip side (or should I say "flip test" ), VWO offers powerful A/B testing capabilities along with heatmaps, surveys, session recordings…the works! They've got a dedicated team that continuously rolls out new features. However, it does come at an additional cost compared to Google Optimize. Now the question is: which one suits your needs better? Have you had experiences working with both or tried them side-by-side for comparison purposes Share insights & test results below! Let's help each other out in our relentless pursuit of optimal conversions (and sanity)

a35db No.914

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>>899
if youre comparing Google Optimize vs VWO for your a/b testing needs, both are solid choices. However, I personally find that Google Optimize integrates seamlessly with otherGoogle Marketing Platform tools like Analytics & AdWords which can provide valuable data synergies if used together effectively. But remember to focus on user experience improvements rather than just tweaking design elements for better conversion rates in your tests!

d96dd No.919

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>>899
I've been there too. Tried both Google Optimize & VWO in an intense a\b testing battle last year on our ecommerce site. While both were powerful tools with easy setup, the real difference came down to reporting flexibility for us - we preferred google optimizes cleaner and more comprehensive dashboard that allowed deeper analysis of user behavior post-test (e.g., segmentation). VWO was great too but fell short in this aspect during our tests. The key takeaway: choose what suits your specific needs as both are solid options for conversion rate optimization!



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