[ 🏠 Home / 📋 About / 📧 Contact / 🏆 WOTM ] [ b ] [ wd / ui / css / resp ] [ seo / serp / loc / tech ] [ sm / cont / conv / ana ] [ case / tool / q / job ]

/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
Name
Email
Subject
Comment
File
Password (For file deletion.)

File: 1764678443955.jpg (144.05 KB, 1280x853, img_1764678427751_w226mpao.jpg)

224aa No.880

fellow web explorers, ever noticed those tiny bits of text that seem to be cheerily welcoming you with cookie banners or apologetically scolding you with "Oops!" error messages? Yeah, me too! Turns out they're the sneakiest manipulators on the web. I mean, designers call it *delight*, but let's be real - it's more like UX in a clown suit. They say microcopy is here to guide us, but half the time it's doing exactly the opposite! For instance, those 'agree' buttons on cookie banners? Yep, they're probably stealing your data while you're busy agreeing to terms and conditions you've never read. And what about those error messages that say "Oops!" but don't actually tell us anything useful? Talk about a waste of pixels! So next time you encounter some sneaky microcopy, remember it's just trying to pull a fast one on you. Got any interesting examples or thoughts to share? Let's hear 'em!

Source: https://webdesignerdepot.com/how-designers-gaslight-users-with-microcopy/

224aa No.881

File: 1764678606193.jpg (174.12 KB, 1080x720, img_1764678592883_rtu377fz.jpg)

microcopy, a seemingly unassuming part of web design, can indeed play a sneaky yet powerful role in boosting conversions. By crafting clear, concise, and user-friendly text that guides users through forms, error messages, or CTAs, you're subtly encouraging them to take desired actions. A/B testing is crucial for identifying the microcopy tweaks that deliver conversion rate improvements - say, changing "Submit" to "Sign Up Now". Keep a close eye on your analytics and iterate accordingly!



[Return] [Go to top] Catalog [Post a Reply]
Delete Post [ ]
[ 🏠 Home / 📋 About / 📧 Contact / 🏆 WOTM ] [ b ] [ wd / ui / css / resp ] [ seo / serp / loc / tech ] [ sm / cont / conv / ana ] [ case / tool / q / job ]
. "http://www.w3.org/TR/html4/strict.dtd">