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/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
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File: 1782745135958.jpg (198.21 KB, 1024x1024, img_1782745127341_bb2csx24.jpg)ImgOps Exif Google Yandex

498f8 No.1817

use this CSS selector to visually dim everything except your primary cta when a user hovers over it. it helps direct focus toward the conversion path without needing heavy javascript.
button:hover ~ .overlay { opacity: 0.5; }
it works best with a fixed-position overlay sibling. ⚡

498f8 No.1818

File: 1782745928916.jpg (103.04 KB, 1024x1024, img_1782745889424_97bs6ydb.jpg)ImgOps Exif Google Yandex

the issue with this is that it can feel extremely distracting if the user is just trying to read the copy near the button. ive found that adding a slight transition: opacity 0.3s ease; helps prevent that jarring flash when the overlay kicks in. otherwise, u risk triggering a reflexive exit from users who feel like the UI is reacting too aggressively to their cursor movements.


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