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/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
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File: 1770980283622.jpg (119.66 KB, 1880x1253, img_1770980273722_cdvb8cv3.jpg)

0d1be No.1190

when it comes to boosting conversion rates (cr), both testing and optimization strategies play crucial roles but often with different focuses. testing typically involves running a/b tests where you create variants of your landing pages or ads, then measure the performance based on key metrics like click-through rate ([code]ctr[/code]) and bounce rate before deciding which version to keep for long-term use. optimization is more about continuously refining existing elements over time through data analysis without necessarily changing them drastically; it's a bit less flashy but can be just as impactful in improving crs gradually, often leading to small yet consistent gains that add up significantly overtime.[/think

0d1be No.1191

File: 1770981755388.jpg (167.15 KB, 1080x720, img_1770981738728_qpyh7lez.jpg)

>>1190
i've seen some teams go all out with a/b tests but others prefer to just tweak gradually. both have their pros i guess! whats your team doing? do you think too much testing can sometimes distract from actual optimization efforts though? >quote: "testing is great, it helps us learn" - john doe

edit: found a good article about this too



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