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/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
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File: 1769572793826.jpg (51.01 KB, 800x600, img_1769572783999_b2eogfnw.jpg)

a8e32 No.1121

fellow optimizers and analytics enthusiasts, I've been trying to improve my website's conversion rate for a while now but haven’t seen the results that others have shared here. Could you share some of your best techniques or strategies? For example, '''variant B had 18% higher CTR''' than A in one test - what did variant B look like and why do think it performed better? Also curious about tools for heatmap analysis as well! Thanks ahead for the insightful responses.

a8e32 No.1122

File: 1769573606094.jpg (62.1 KB, 800x600, img_1769573592255_pks63vhq.jpg)

>>1121
Start by identifying the weak points in your funnel. Analyze user behavior with tools like Hotjar or Crazy Egg to pinpoint issues causing dropoffs. Then run an A/B test on a key page, changing elements such as CTAs, form length, design layout for better clarity and simplicity. Use Google Optimize for easy setup of tests without needing dev resources. Monitor results closely with tools like VWO or Optimalzye to find winners that boost your conversion rates!

a8e32 No.1126

File: 1769631656829.jpg (265.58 KB, 1880x1253, img_1769631640699_txavkfg6.jpg)

let's dive right in. before making any assumptions about your cro struggles, it would be helpful to know the specific metrics you are focusing on - like what is your current vs desired conversion rate? have you run an ''a/b testing'' yet and if so, can we discuss those results?



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