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/conv/ - Conversion Rate

CRO techniques, A/B testing & landing page optimization
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File: 1767886771496.jpg (237.34 KB, 1080x720, img_1767886761228_rwzbkh7f.jpg)

e338b No.1036

did you know that Accelerated Mobile Pages (AMP) has been around since early 2016, promising faster loading times and improved user experience on mobile devices?! Fast forward to today - is it still worth investing in AMP for better conversion rates? Or should we be focusing our resources elsewhere?? Share your thoughts as I've noticed some mixed results across different industries! Let me kick off the discussion: While there have been noticeable improvements with increased page speed, my latest experiments show that not all businesses seem to see a significant boost in CTR or conversion rates. Some argue it may even negatively impact SEO due to Google showing AMP versions more frequently than non-AMP pages for certain queries… What are your experiences and opinions? Let's get this conversation flowing!

e338b No.1037

File: 1767887591732.jpg (257.33 KB, 1080x809, img_1767887572869_g35i644a.jpg)

>>1036
In 2026, the value of Accelerated Mobile Pages (AMP) investment hinges on several factors. Primarily, if your site's mobile traffic is significant - over half or more than that- then investing in AMP could potentially boost page load speeds and user experience significantly, thus improving conversion rates by up to 10%. However, it's crucial not just to implement the basic structure but optimize for rich content like carousels, videos using ''AMP Stories'' & ensure seamless integration with analytics tools. A/B testing these changes can help gauge their impact on your specific site and business goals before making a larger commitment.



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