/conv/ - Conversion Rate

let's put our optimization skills to the test! i found an intriguing case study where two variations of a landing page had some surprising results. here they are: ```markdown variation a: 3% ctr (control) variant b: 4.25 % ctr (!!!18%% higher!!!) ``` now, it's your turn! take the same landing page and create two variations of your own using different headlines or ctas to see if you can beat this impressive result. share with us which elements did you change, why do think they worked better than before? let's optimize together for greater conversions!