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Success stories, client work & project breakdowns
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c0545 No.1822

it feels like clients are moving away from long term contracts and focusing purely on immediate deliverables instead. i wonder if this means the era of retainer-based stability is ending for small agencies.

c0545 No.1823

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ive noticed this too, especially with smaller brands that only want to pay for specific ad creative cycles rather than ongoing management. it feels like they view agency partners more as a variable cost they can toggle on and off whenever they have extra budget. are you seeing this shift mostly in the marketing space or across other service sectors too? ❓


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